Anti-counterfeiting labels are a type of identification used to protect products from being counterfeited or counterfeited, with unique technical design and identification methods. It enables consumers or related parties to quickly verify the authenticity of products through different anti-counterfeiting technologies (such as QR codes, lasers, color-changing inks, invisible patterns, etc.). The following are the main functions and types of anti-counterfeiting labels:
### Functions:
1. **Prevent counterfeiting**: Anti-counterfeiting labels make it difficult for counterfeiters to copy, thereby effectively combating counterfeit and inferior products and protecting brand and consumer interests.
2. **Trace product sources**: Through a specific numbering or coding system, anti-counterfeiting labels can help trace the production and circulation process of products and ensure supply chain transparency.
3. **Enhance brand reputation**: Brands use anti-counterfeiting labels to show their attention to product quality and consumer rights, and enhance consumer trust.
4. **Protect consumer rights**: Anti-counterfeiting labels help consumers distinguish between authenticity and avoid purchasing inferior or counterfeit products.
### Common types:
1. **QR code anti-counterfeiting**: By scanning the QR code, consumers can access the authenticity verification information of the product.
2. **Laser holographic anti-counterfeiting**: Labels made using laser holographic technology have complex patterns and are difficult to copy.
3. **Temperature-variable/light-variable anti-counterfeiting**: The color of the label changes with changes in temperature or light, increasing the difficulty of counterfeiting.
4. **Invisible anti-counterfeiting**: Ink or patterns that cannot be seen by the naked eye are used, and specific equipment or light is required to appear.
5. **RFID electronic tags**: Product identification and authenticity verification are achieved through wireless radio frequency identification technology.
Anti-counterfeiting label technology continues to develop and can be customized according to the needs of different industries, thereby providing more reliable anti-counterfeiting solutions.
